
 Your website will work for you the
moment it is launched.
Search Engines
A vital source of business enquiries can come from potential clients finding you through
search engines.
We design all sites with SEO - Search Engine Optimisation - in mind. This is included as
standard and one of our key objectives in the site design would be to include keywords
within the body of each page. Other design techniques will be adopted to further increase
site ranking. We will advise as to appropriate text copy as this will have a direct
bearing upon search engine ranking.
As part of the design process, we will liaise with you to determine your precise needs and
to configure your site so that search engines can easily extract the appropriate
information to add to their indexes. These techniques will be applied to all website
pages, not just the entry page.
Publicity
You should take every opportunity to publicise your website address. It should be on your
business cards, letterheads and invoices, included in advertisements, added to company
vehicles. As a general rule, your web address should appear wherever your phone number
appears.
Links
Wherever possible, you should link to other sites and have them reciprocate to your site.
This will bring more visitors to your site. Visitors can of course become clients or
customers.
|